Engagement overview

A leading Australian retailer client was struggling with inefficient order placement and payment processes, leading to a suboptimal customer experience. TO THE NEW partnered with them to overhaul these issues. Through our robust expertise in Salesforce Commerce Cloud, we streamlined order placement introduced an express payment mode, and developed dynamic reporting tools, resulting in enhanced customer experience and a significant boost in sales. Our solution, integrated with various payment gateways and Salesforce Business Manager, ensured efficient content management and seamless operations.

Business objective

Implement new workflows to ease customer experience around placing orders

Create an express Payment mode

Develop dynamic and real-time dashboards and reports

Our solution

Solution

Leveraged salesforce SaaS-based Commerce Cloud, targeting major modules like site management, custom preferences, product management, order management, payment integration, and more

Solution

Integrated payment gateways such as PayPal, Latitude (Interest-Free), Afterpay, Humm, Visa, MasterCard, and Zip to offer flexible payment options

Solution

Implemented Salesforce Integrations with Azure DevOps, Google Analytics, Google Recaptcha v3 to enhance functionality and security

Solution

Customized features and utilized built-in capabilities of Salesforce Business Manager to manage application content ( like web pages, promotions, campaigns, banners, assets, and slots ) along with configurations

Solution

Managed scheduled jobs and activities to ensure content was consistently updated

Solution

Developed customized workflows to streamline operations

Solution

Implemented role-based authentication and authorization for secure user access

Solution

Set up CI/CD pipelines using Azure DevOps to enable continuous integration and delivery

Solution

Added the "Buy Now, Pay Later" option to provide greater payment flexibility for customers

Our Tech Stack

Tech Stack

 

Business benefits

TO THE NEW helped the client by adding an express checkout workflow with an enhanced portal performance, ensuring scalability. TO THE NEW further aided in seamless user experience. Here are the key business outcomes:
  • Implemented Express Checkout, boosting sales
  • Extended 'Add to Cart' on product listing pages for quicker checkout
  • Integrated Google reCAPTCHA, improving user traffic
  • Developed real-time dashboards for improved decision-making
  • Integrated payment methods and streamlined order processing
Let's Talk