DaMENSCH is a premium innerwear brand for men. The brand sells through its own website and major e-commerce retailers. Its mission is to redefine men’s fashion with innovation.
TO THE NEW helped DaMENSCH build and deploy its mobile application and elevate UX for its web application.
To increase DaMENSCH’s reach to the target audience
To enhance the user experience of its web platforms
To develop a new mobile application alongside the existing web platform
TO THE NEW leveraged its web development and mobility expertise to achieve the business objectives.
Developed user-friendly Android and iOS mobile apps integrated with BetterCommerce CMS
Enabled direct URL-based search via deep linking from the website
Deployed Google tags for in-depth customer behavior analysis
Facilitated seamless integration with various payment gateways and third-party systems
DaMENSCH successfully elevated its digital presence and user engagement.
Achieved best solutions in the form of mobile application and high-end user experience of its web platform
Increased revenue by 65% on the launch of a mobile application
Enhanced user engagement, ensuring zero application downtime