TO THE NEW, a digital technology services company, is thrilled to announce its co-partnership with ETBrandEquity’s Martequity Summit 2023, the annual flagship Marketing Tech conference by ET Brand Equity This year, the conference will take place on 24th August at The Leela Ambience, Gurugram, setting a platform for industry thought leaders to share and enrich their knowledge on Martech. TO THE NEW, with sound experience in Marketing and Technology, will share insightful perspectives on navigating the complex MarTech world as a panelist, along with showcasing its innovative digital marketing solutions at Booth 13 during the day-long Summit.

Martequity Summit 2023 presents an opportunity for industry thought leaders to discover state-of-the-art marketing technologies that can help them redefine their marketing strategies and drive business growth. TO THE NEW is set to present effective strategies for embracing MarTech innovations while adapting to the evolving technological landscape and ever-changing customer expectations. As a distinguished panelist, the company will offer valuable insights derived from real-world business endeavors in developing effective customer experience strategies empowered by MarTech. Irfan Khan, Business Head, Digital Marketing, TO THE NEW, would feature as an imminent panelist for the panel discussion titled 'Managing and Navigating the Martech Maze'.

"At ET BrandEquity Martech Asia 2023, we're excited to interact and share our real-world experience of leveraging MarTech to reshape brand-audience interactions, ushering in a new era of engagement and loyalty,” said Irfan. “We will delve into the intricate landscape of marketing technology, discussing strategies to effectively navigate the complex maze of tools, solutions, and platforms available to modern businesses. With a focus on staying at the forefront of technology-driven marketing solutions, we help businesses leverage data, automation, and analytics to unlock their true potential, meeting the growing demand for personalized experiences. If you are around, join us as we dive into crafting the ideal MarTech stack - from strategy to implementation."

TO THE NEW leverages technology, analytics, and automation to provide 360° solutions for a higher RoI. Its digital marketing services encompass a wide range of offerings, including MarTech, search engine optimization (SEO), social media marketing, content marketing, performance marketing, content Marketing, design & creative, and video production.

"We are excited to partner with Martequity Summit 2023," said Raman Mittal, CMO & Co-founder at TO THE NEW. "We drive innovation at the intersection of marketing and technology and aim to empower our clients with meaningful business growth. We work with a fine blend of quality, reliability, and agility to deliver the best marketing solutions and results. Join us in exploring the boundless possibilities as we continue to navigate the ever-evolving landscape of marketing technology to deliver experiences that resonate and endure."

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