TO THE NEW recently exhibited in IBC2022. International Broadcasting Convention, more commonly known by its initials IBC, is an annual trade show, held on 9-12 September 2022 at the RAI Exhibition and Convention Center in Amsterdam, the Netherlands. The event was attended by over 37,000 attendees from over 170 countries with 250+ keynote speakers.

Our technology experts showcased our in-house framework, "VideoReady," along with the launch of brand new solutions that could help OTT platforms Engage and Monetize even better. VideoReady builds and maintains flexible OTT platforms, providing a faster time-to-market, reduced risk, and lower cost of ownership.

We also were a part of a panel at the event where our Vice President & Business Head - OTT Solutions & Services, Manish Sinha, discussed ‘From SVOD to multi-dimensional business models’.

IBC is one of the world's most inspiring content and technology events that draws together the global media, entertainment, and technology industry for a compelling live experience that enables every attendee to gain critical insights, share expertise and unlock business opportunities.

The IBC2022 Show ended on a high, after four days of high-quality networking, more than 1000 exhibitors, and some thorough industry analysis from some of the largest names and companies in the M&E business.

Check out a glimpse of IBC 2022 event:

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